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JUNE 13-18, 2017 • UNIVERSITY AT BUFFALO NORTH CAMPUS • BUFFALO, NEW YORK, USA
PRESENTED BY: Creative Education Foundation • Journal of Creative Behavior 
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Alison Murphy

Murphy Marketing Research
Wisconsin, United States
Alison Murphy is super excited to be teaching Springboard at CPSI this year. She is a founding partner of Murphy Marketing Research/TRENDTOWN, an insights consulting firm which specializes in new products. She is also a co-founder of Seedling Partners, which focuses on creativity skills training and innovation session design. Murphy is passionate about sharing Creative Problem Solving with corporate clients, educators, students and nonprofits. Her workshops are highly collaborative, grounded in creative theory and designed to teach CPS principles and tools, while at the same time empowering clients to gain fresh thinking for addressing real-world challenges. She has master's in creative studies and change leadership from SUNY-Buffalo State. Murphy serves on the Wisconsin ALS Leadership Team, is a CPSI leader, and has presented at CPSI, Creativity Experts Exchange, and Florida Creativity Weekend.